New deal

Starts at Pitched. Every move after this is logged. Terms are optional now — you can fill them in as the negotiation goes.

Who and where

Creator

Their guardrails are what these terms get checked against.

Brand

Matched by name — an existing brand keeps its history.

Category

Website

Opening terms

Format

Matches a rate-card row to get a floor price.

Amount

Usage rights (days)

Exclusivity (days)

Deliverables

Notes